bing

Microsoft has announced the ‘Bing’ search engine

May 29th, 2009 | Posted in Blog, strategy | Comments
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Search is very important.  It’s how we find answers and information everyday.

We are just getting our mind around Wolfram|Alpha a new type of search and Microsoft has announced their candidate in the search space dominated by Google.

WolframAlpha

WolframAlpha is different in that it can give us the information we seek instead of piecing it together with what we find on Google.

Microsoft chief executive Steve Ballmer has unveiled Bing, the company’s revamped search engine and a key component in its online strategy.

via Microsoft unveils ‘Bing’ search engine – ZDNet.co.uk.

The current site bing.com has their Coming Soon splash page. 

Bing

According to Rupert Goodwins ZDNet.co.uk, Microsoft is calling Bing a “decision engine” rather than a search engine.

Cuil

Didn’t we have big enthusiasm with Cuil (read more) recently.  I really liked the visual presentation of Cuil results and the suggestions and related keywords.  

But for some reason, it didn’t end up on a bookmark where I would conveniently use it on a regular basis.  

It’s not reasonable to me that a new search engine player enters the market and changes habbits of going to Google.  If the new search entrants want to gain presence, they should be partnering with social media sites as the exclusive search tool.  Imagine if Bing was integrated better with Twitter search than any other tool?  Or if Cuil was acquired by Facebook and bacame all Facebook users “right column” search for everything tool.

I’m sure the high level strategy teams are thinking about these things.  You wan’t to see the game get interesting? Just wait until you hear about one of the big players announce what I just proposed.